Monday, August 31, 2009

Drake &Trey Songz - Successful [VIDEO]

WTF! No titties? FAIL.

Limited Edtion Punch Coffee Mug [COOL]

I have been eying this mug for a while now. It originally had it's debut over a year ago, and designer J.C. Karich has been fine tuning the cup for mass distribution every since. He had promised to e-mail me once it became commercially available, and as a man of his word, he has done just that. Behold...the "Punch Coffee Mug"

"This coffee cup reminds you that getting up is hard, you need strong coffee and a good punch in the face to get going. This cup is not for mobsters, gangsters or hooligans, we advice people to use this cup for coffee drinking purposes only. White Ceramic finish for beginners, silver coated for abusive users."

White Punch Mug LE €20 + Shipping
Silver Punch Mug LE €40 + Shipping

You can buy it now through There is also the regular release being distributed by Fred&FRIENDS, called the "Fisticup" - also designed by Karich which goes on sale in October 2009.

Soulland Spring/Summer 2010 "Fedora Fitted" [FASHION]

I've always been a fan of hybrids, mash-ups, and contrasting...(caveat) when done right. This "fedora fitted" (I just sort of named it myself) is kind of dope! Also seeing as I am an avid supporter of the classic fedora, depending on how I deem myself to look with it on you just may catch me sporting this Soulland piece.

via Selectism

Disney to Buy Marvel for $4 Billion [BUSINESS]

I'm talking 4 comma, 9 zeros. Dot zero. Here we go! LOL Will this change the creative nature of any of the forthcoming films?

LOS ANGELES — The Walt Disney Co. is buying Marvel Entertainment Inc. for $4 billion in cash and stock, bringing such characters as Iron Man and Spider-Man into the family of Mickey Mouse and WALL-E.

Under the deal, which was announced Monday and is expected to close by the end of the year, Disney will acquire the rights to 5,000 Marvel characters. Many of them, including the Fantastic Four and the X-Men, were co-created by the comic book legend Stan Lee.

Disney CEO Robert Iger said Marvel's comic books, TV shows, movies and video games amounted to "a treasure trove of content." Iger said the deal would bring benefits like the ones Disney got from buying "Toy Story" creator Pixar Animation Studios Inc. for $7.4 billion in stock in 2006.

"The acquisition of Marvel offers us a similar opportunity to advance our strategy," Iger said, and "to build a business that is stronger than the sum of its parts."

Read the rest of the story here.

Jason Mraz's "I'm Yours" 71-week Chart Run Makes History [MUSIC]

Mr. M-R-A-Zeee!

I stumbled upon this Jason Mraz a few years back after reading an article about the pop pioneer, and have been a fan since the first song I heard; "Curbside Prophet". Fast forward and most of you have undoubtedly heard the infectious "I'm Yours" perhaps seen the video?

The geeky crooner has gone on to make history his story...and I have a few friends (one in particular...JB!) who will be delighted with this news.

AP NEW YORK — Jason Mraz's "I'm Yours" has had the longest run on any song in the history of the Billboard Hot 100 chart.

The tune has spent 71 weeks on Billboard singles chart. It first charted in May 2008.

Mraz's hippie-friendly jam has been around even longer. He has played it on tour for five years and says fans at live shows always responded differently to it – and that inspired him to release the song.

The 32-year-old has spent the last two years on the road promoting his latest CD, the platinum-selling "We Sing. We Dance. We Steal Things." That time on tour has been documented to "Jason Mraz' Beautiful Mess - Live from Earth," a live CD/DVD out Nov. 10.

The previous record-holder was LeAnn Rimes' late-1990s hit, "How Do I Live." It lasted 69 weeks.


On the Net:

Giuliano Fujiwara Trainers Spring/Summer 2010 [SNEAKERS]

Guliano Fujiwara is definitely one of my favourites when it comes to this type of thing! Spring can't come soon enough.

via Selectism

BP3 Leaks: "Hate" & "Thank You" [MUSIC]

2 peices of commentary on this, neither of which will offer an opinion on the merit of the below records.

1. Were there too many Timbo leaks? Kanye To The...rescue?
2. Are leaks more prevalent in hip-hop? I cannot recall there being many (I know there are some though) for any Coldplay, U2, even David Guetta LP's...

Anyway...enjoy! Album in stores September 11th.

Props to Nah Right

'Bad Boys 3' In The Works! [MOVIES]

Imagine my glee, to awaken to such terrific news! Have I just made your Monday!? I just made mine!

Columbia Pictures is developing a third installment of the high-octane "Bad Boys" franchise, tapping Peter Craig to pen the screenplay.

The hope is to have a script that would reunite director Michael Bay, producer Jerry Bruckheimer and stars Will Smith and Martin Lawrence. At this point, with the project in the early stages, none has a deal to return.

The "Boys" movies feature Smith and Lawrence as Miami detectives Mike Lowrey and Marcus Burnett, caught up in cases involving car chases and explosions.

The first "Boys," released in 1995, helped launch Bay as a director and Smith as an action star even though it was not a fire-stamped blockbuster -- it grossed $66 million domestically and $141 million worldwide.

Read the whole story at

Sunday, August 30, 2009

Mary J. Blige feat. Drake - "The One" [VIDEO]

I like this record...and now the video too.

Friday, August 28, 2009

Google's Plan For World Domination [LOL]

  1. Seriously? Do you not know what Google is?
  2. Oh, you don't... Sorry.
  3. Um... Google is a web company centered around its popular search engine
  4. Also known for services like Google Earth, Maps and AdSense
  5. Currently thiiiiiiis close to taking over the Internet
Check for more details of Google's devious plot!

Nike Blazer Hi Premium ND Selvage [SNEAKERS]

If you're particular about your denim, you are probably well versed in the appropriate protocol of purchasing and wearing selvage denim. The ODB raw wearers, that spend a lifetime breaking them in, creating whiskers and honeycombs along way...always buying a size or two down because of the shrink to fit ratio...whether or not these carry over to these sneakers is something I'll just have to find out myself. If so...I'd be a size 9.

via Extra Buttery

David Guetta (ft. Akon) - Sexy Bitch [VIDEO]

Natalie Portman Loves Obscene Hip Hop, Ice Cream Cake [LYL]

A Live Your Life post...and it's pretty funny to me. Something about white people getting buck to crunk music makes me smile...and the almost timid, "naughty" nature in which she speaks about it only amplifies the entertainment.

GYLLENHAAL: Okay. What's your favorite food?

PORTMAN: Well, I don't think you can really improve upon Carvel ice cream cake.

GYLLENHAAL: I'm more Baskin-Robbins style myself.

PORTMAN: Oh really? I am so Carvel. Did I just bring us back to 1985 Long Island?

GYLLENHAAL: What song best describes your current state?

PORTMAN: My current state . . . I'm trying to think of a song that feels like sleepwalking. [laughs] I don't know. I've mostly been listening to dirty rap lately. That's sort of my scene.

GYLLENHAAL: Your affection for dirty rap is something that people really don't know about you, which I think is fascinating. You do incredible things for the world, and then you listen to just completely obscene hip-hop music.

PORTMAN: Really, really obscene hip-hop. I love it so much. It makes me laugh and then it makes me want to dance. Those are like my two favorite things, so combined . . . I've been listening a lot lately to "Wait (The Whisper Song)" by the Ying Yang Twins, where the lyrics are like, "Wait 'til you see my dick"--which is just amazing because it's whispered. [whispers] "Wait 'til you see my dick . . . " [laughs] Crazy. So I just listen to it like I'm a five-year-old, like, "Oh my god! I can't believe he just said that!"

You can read the entire Interview story here.

Thursday, August 27, 2009

Jay-Z feat. Lil Wayne - Run This Town (Green Lantern Mix) [MUSIC]

I think I like this more than the original!

LISTEN/DOWNLOAD: Jay-Z feat. Lil Wayne - Run This Town (Green Lantern Mix) | Clean

via Nah Right

KFC's Double Down Sandwich Uses Chicken Instead Of Bread [FOOD]

The McGangBang now has a worthy competitor...dare I say adversary, both of whom are fighting for human artery domination!

Two pieces of bacon and two slices of cheese (Swiss & Pepperjack) smothered with the "Colonel’s Sauce" (pause.) with two fried chicken fillets sans/as buns.

Currently only being test marketed (Check the commercial!) in certain states in the U.S. it'll take some time, if ever for the general masses to get their hands on this crazy sandwich. I wait patiently.

via Food Geekery

The Triclo "Urban Tricycle" [COOL]

Fuctionality is at question, but there is much to be said (if you can find words) about the design. Definitely not your little red flyer!

Designed by Randall Marin, the Triclo is a conceptual design of what a tricycle can be in an urban environment. It uses an organic form and contemporary trend to balance out in visual volume and mass. The idea behind the design was to create a tricycle with a different look to capture the attention of onlookers.

via Eco Friend

Want To Be Featured OnThe Sartorialist? [INSTRUCTIONS]

Looks foolproof to me! LOL

via Sky Gellatly

Drake feat. Kanye West, Lil Wayne & Eminem - Forever (prod. Boi-1da) [MUSIC]

I'm not sure if it gets much bigger than this. Though epic by any speak frankly, aside from the effect of prestige value of Lil Wayne and Eminem...their verses leaves something to be desired in my opinion. Nonetheless, as I said, epic by any standard.

LISTEN/DOWNLOAD:Drake feat. Kanye West, Lil Wayne & Eminem - Forever (prod. Boi-1da)

via NahRight

Wednesday, August 26, 2009

Star Factory Shows Off Three Kinds of Nebulae [PHOTO]

Stunning. Makes you think, no?

This swirling ball of pink and blue gas is the Trifid Nebula, a rare combination of three different kinds of interstellar clouds located 5,500 light years away in the constellation of Sagittarius.

Captured by the European Southern Observatory’s 2.2-meter telescope at the La Silla Observatory in Chile, this image shows off the three distinct types of nebulae found in the Trifid. The bluish patch in the upper left is known as a reflection nebula because it scatters light from nearby stars. The largest of these stars, which were all born in the Trifid, can be seen shining in the center of the reflection nebula. It radiates hot blue light in the visible spectrum and gives the cloud a bluish tinge.

The bright pink circle in the lower half of the photo is an emission nebula, which glows red because it contains a core of hydrogen gas heated by hundreds of super-hot new stars. At the bottom of the emission nebula, a finger-shaped projection of gas points up at the Trifid’s central star. Known as an evaporating gaseous globule, or EGG, this dense blob of gas is a birthplace for new stars.

The Trifid’s third kind of nebula can be seen in the dark stripes that criss-cross the rest of the image. Called dark nebulae because of their light-obscuring properties, these clouds of gas and dust contain the remnants of previous star births. As higher pressure and temperatures build up inside the streaks of gas, nuclear fusion will lead to the formation of yet more stars.


Tuesday, August 25, 2009

Aaliyah "Miss You" [VIDEO]

Christopher Nolan's "Inception" Teaser Trailer [MOVIES]

Yahoo! Movies has debuted the teaser (key word is "teaser") trailer online for The Dark Knight director Christopher Nolan's new film, Inception, starring Leonardo DiCaprio, Marion Cotillard, Cillian Murphy, Ellen Page, Joseph Gordon-Levitt, Ken Watanabe, Tom Hardy and Michael Caine.

Opening in theaters on July 16, 2010, the Warner Bros. Pictures release is described as a contemporary sci-fi actioner set within the architecture of the mind. Nolan also wrote the original screenplay.

You can watch the trailer using the player below or in High Definition QuickTime here!

Raf Simons Fall 2009 [SNEAKERS] half of 2BD let me know about the Fall fire Raf Simons is unleashing on the footwear game. There is no middle ground any longer it would seem...for me its either I spend about $60 on a pair chucks or vans, or go in for a half a stack on a pair lux jaaawns. Timeless and/or flyness I suppose.

via HB by way of 2BD

FTL: Valentino Kaleido Gem-Embellished Tote [FASHION]

All that glitters is not gold...but that doesn't mean it's not a jewel, or the Kaliedo Gem-Embellished Tote by Valentino, MSRP $2,995.

via Luxist

Kris Van Assche Fall 2009 High Tops [SNEAKERS]

Clean, creative, and cool.

Available now at FORWARD.

via HS

FTL: James Piatt "Pursuader" & "PeaceKeeper" Handbag [FASHION]

For The Ladies...but the ones with attitude. James Piatt is an American designer best known for his controversial handbag designs. The bags are pretty vicious (wait for it...), and I'd say the feminine equivalent to Samuel L. Jackson's wallet in Pulp Fiction. Retail is $579 and $85 respectively.

Shop at James Piatt online.

Monday, August 24, 2009

Why Women Aren't Funny [PROVOCATION]

I recently came across a 2007 Vanity Fair article written by Christopher Hitchens, in which he argues why women are not funny. He concedes that this isn't resolute, and he does list exceptions, though crass: "In any case, my argument doesn't say that there are no decent women comedians. There are more terrible female comedians than there are terrible male comedians, but there are some impressive ladies out there. Most of them, though, when you come to review the situation, are hefty or dykey or Jewish, or some combo of the three."

Naturally those who disagree took aim, and fired. Including Alessandra Stanley's, who's retort in a 2008 issue of Vanity Fair titled "Who Says Women Aren't Funny?" prefaces the above video interview with Hitchens.

The basis of the idea is that men have to be's how we get women to like us. Women however, do not have to, or rather never had to be funny as we men already like women...for simply being women! Citing university studies, and using anecdotal mechanics along way, Hitchens makes a very good case, one that I prescribe to.

Hitchens speaks with Author Fran Lebowitz about the idea, to which she agrees and sums up the concept rather nicely:

"The cultural values are male; for a woman to say a man is funny is the equivalent of a man saying that a woman is pretty. Also, humor is largely aggressive and pre-emptive, and what's more male than that?"

Read the full article here.

Dexter: Season 4 Trailer [VIDEO]

Were you wondering how they would keep the story going? Well...episode 1 has already leaked online! Check your online bootleggers.

Can America's favorite serial killer really have it all? Don't miss the season 4 premiere of Dexter Sunday, September 27th.

Sunday, August 23, 2009

Burberry Navy Packable Trench Coat [FASHION]

Trench to go...a "throw it in the bag" reference would also have been pretty good for this trench coat. Nonetheless a quintesssential piece for fall...get one! Or not...

Retail £350. Available at Liberty

via Selectism

NEW MUSIC: Jay Z ft. Drake - Off That [MUSIC]

As official as stripes and whistles. BP3 in stores September 11th 2009.

via Lola&Co.

TRAILER: Michael Moore's 'Capitalism: A Love Story' [VIDEO]

'CAPITALISM: A LOVE STORY' - In Theaters October 2nd

"It's a crime story. But it's also a war story about class warfare. And a vampire movie, with the upper 1 percent feeding off the rest of us. And, of course, it's also a love story. Only it's about an abusive relationship.

"It's not about an individual, like Roger Smith, or a corporation, or even an issue, like health care. This is the big enchilada. This is about the thing that dominates all our lives — the economy. I made this movie as if it was going to be the last movie I was allowed to make.

"It's a comedy." — Michael Moore

Check back for updates at

Friday, August 21, 2009

CNE Opening Day costs just $1.75 [EVENTS]

I'll see you there!

In celebration of the 175th Anniversary of the City of Toronto, the Canadian National Exhibition launch the 2009 fair with an admission of just $1.75 on Opening Day: Friday, August 21, 2009.

Toronto Mayor David Miller will declare the 131st CNE open at 10 am and there are a number of festivities planned for this special day. In addition to the CNE's full roster of attractions, Opening Day will feature free birthday cupcakes for the first 175 people who visit the CNE Cupcake tent, a special ride offer (10 rides for $17.50) and a variety of concessions and games for $1.75.

The 10 finalists in the Toronto Song Contest will perform at 7 pm that evening on the Midway Stage and following the performances, the judges will proclaim the winner of the Toronto Song Contest!

via TheEx

A go&d™ Friday Classic!

Awwww man...I love this record. I love this video.
Ever think...ever know?

"OVO" - Cirque du Soleil [EVENTS]

OVO (this has nothing to do with Drake) debuts in Toronto September 3rd 2009 in Toronto. It has already been discussed and finalized. Tickets are on order...let me know if you're coming with. I have been in contact with my connect to let him know that I need that juicy fruit with the extra crystals! Watch the trailer here.

OVO is a headlong rush into a colourful ecosystem teeming with life, where insects work, eat, crawl, flutter, play, fight and look for love in a non-stop riot of energy and movement. The insects' home is a world of biodiversity and beauty filled with noisy action and moments of quiet emotion.

When a mysterious egg appears in their midst, the insects are awestruck and intensely curious about this iconic object that represents the enigma and cycles of their lives.

It’s love at first sight when a gawky, quirky insect arrives in this bustling community and a fabulous ladybug catches his eye – and the feeling is mutual.

OVO is overflowing with contrasts. The hidden, secret world at our feet is revealed as tender and torrid, noisy and quiet, peaceful and chaotic. And as the sun rises on a bright new day the vibrant cycle of insect life begins anew.


Absolut Rock Edition [COOL]

More like Absolut x 2BD!!! This would be dope in photoshoot or something.

Absolut Vodka's latest adventure in packaging pays tribute to the 40th anniversary of Woodstock with a celebration of rock music. The Absolut Rock Edition will go on sale next month at Selfridges of London before becoming more widely available in October. Absolut worked with designer Natalia Brilli to create the leather and studs design. To celebrate the bottle the vodka company held a launch event in Berlin showing guitars and other Natalia Brilli designs. Music at the event included Wolfmother, Smith & Drums and DJ Alex

via Luxist

I Am Boey Coffee Cups [ART]

These are pretty neat! I am actually impressed with the simplistic nature, but intense detail in the artwork. A sharpie and a polystyrene foam cup...who would have thunk it? Simply cool. Read the article here.

Check out his collection here.

Interested in picking up a cup?

for other random stuff:

Thursday, August 20, 2009

Drake - Best I Ever Had (Grandtheft Remix) [MUSIC]

Grandtheft went ahead and "clubbified" this summer's number one record...go ahead and get it! (don't stop!)

via The Eh Team

Jay Z feat. Rihanna & Kanye West - Run This Town [VIDEO]

BP3 in stores September 11th, 2009.

Tuesday, August 18, 2009

KJ - "Repeat" [VIDEO]

My homie Lavado...aka Vado...aka La-Vaaaaado (Tell dem!) hit me up to let me know about a video he had just recently completed, that he both produced and directed. The video, done for Toronto rapper/producer KJ's record "Repeat" was shot in one long take, and is quite visually stimulating...with style cues that remind very much of that by Mathieu Kassovitz...specifically his film La Haine.

Shouts to conchboy films!!!

Monday, August 17, 2009

New Vybz Kartel Single "Yuh Love" [MUSIC]

For my dancehall heads, looks like Vybz has taken some time away from the war with Bounty to make a record for the ladies. "Yuh Love" is produced by Dre Skull, and is being released on Mixpak Records. Available now on iTunes.

Usain Bolt Sets A New World Record For Mens 100m [SPORTS]

A performance that solidifies him as the fastest man in the world (Again, as he set the previous world record a year ago with a time of 9.69), Usain Bolt ran the 100m in a mindbusting 9.58 seconds at the 12th IAAF World Championships in Athletics at the Olympic Stadium in Berlin August 16th 2009. Which coincidentally was exactly 1 year after he set his initial world record. Take look at the footage here.

J-A-M-A-I-C-A! Check the dance!

Lectro Black: Last Train to Paris Mixtape [MUSIC]

Even if you don't know/like/hate/love/whatever house music, chances are you've heard of Felix Da Housecat if you have any familiarity with DJ's in general. My man Diddy has teamed up said DJ for a mixtape promoting his upcoming album, Last Train to Paris,due in stores November 24th, 2009. The album and the mixtape is described as an “electro hip-hop soul funk” sound, so for my MDMA popping after hours party goers, you'll love it...BTW have you ever seen over 10,000 people go buck to some house music? No? Well take a look.

Saturday, August 15, 2009

Club Monaco x Levi's 501s [FASHION]

The good folks of Club Monaco (a subsidiary of Polo Ralph Lauren) have teamed up with an American hero, Levi Strauss to offer its customers a batch of 501 fit jeans for men. Available in shrink-to-fit, and pre-shrunk button fly straight leg. Priced at a recession friendly $79-$89, you could get a few pairs. Check it out here.

Friday, August 14, 2009

A go&d™ Friday Classic!


Thanks you Va$hti for reminding me of this video!

Thursday, August 13, 2009

Orange County Choppers Builds an Electric Motorcycle [COOL]

Orange County Choppers, known for building machines as brutish as they are loud, has produced this paradoxical bike touted as the “first custom electric American chopper.” The showpiece exhibits the trademark OCC outrageous ode to flair and themed design, but this time you won’t hear it coming from a mile away.

On Wednesday, Siemens, the electronics and electrical engineering global powerhouse, unveiled the Smart Chopper it commissioned from the renowned custom motorcycle outfit. Siemens claims the bike has a 60-mile range and a 100 mph top speed. An onboard charging unit can be plugged into any 110-volt socket to charge the bike in five hours, and Siemens says it’ll charge in as little as one hour when plugged into a higher-voltage station. A single-speed, clutch-less transmission delivers the power from a 27-hp electric motor.

The Smart Chopper joins the growing ranks of electric motorcycles, including the Brammo Enertia, Zero X and the Mission One.


Diplo – Twist & Shout (Shake It Up) Ferris Bueller Video Mix [VIDEO]

I rather enjoyed this.

RIP John Hughes.

Nia Long Would Rather Go Naked Than Wear Fur [ADVERTISING]

I'm not mad.

Actor Nia Long has teamed up with PETA to encourage people to be comfortable in their own skin and to let animals keep theirs by baring it all in a sexy ad.

spotted over at CL

Brad Pitt For Mayor [VIDEO]

"I'm running on the gay marriage, no religion, legalization and taxation of marijuana platform."

Sports Illustrated Swimsuit IssueSneak Peak [PHOTO]

Why wait for February? A Sports Illustrated Swimsuit Issue editor is on location in an unnamed Asian paradise and is tweeting photos of returning models Bar Refaeli, Brooklyn Decker and two unnamed "rookie" swimsuit models.

The twitter feed has updates from the Dubai airport enroute, some color commentary, and the photos here.

via HuffPo

Trey Songz ft. Drake - Successful [MUSIC]

You probably heard about the video for this song being shot over the last little bit...if not, see here. What I wasn't aware of was that there is an 2nd version (the video version) of the record to be used on Trey's upcoming album, Ready.

LISTEN/DOWNLOAD: Trey Songz ft. Drake - Successful

props to Chris!

Elephant Man feat Drake - Worst I Ever Had Remix (WILLY CHIN REMIX) [MUSIC]


Tuesday, August 11, 2009

Nike's 'Hyperize' Ad: Durant, Lewis, Iquodala Salute '90s Hip-Hop [VIDEO]

In a hilarious new ad, Nike pays tribute to the glory days of '90s hip-hop (hat tip to AdFreak). The folks at Nike have assembled a faux rap ensemble called the Hyperizers featuring the Oklahoma City Thunder's Kevin Durant, the Orlando Magic's Rashard Lewis, the Cleveland Cavaliers' Mo Williams and the Philadelphia 76ers' Andre Iguodala.

Lewis ("Ice-O") sports a Kid N' Play-esque hairdo, Durant ("Velvet Hoop") looks like he stepped out of a Tribe Called Quest video, and Williams ("Fog Raw")...well, his hairstyle is certainly from a simpler time. Actually, the same can be said for some of the lyrics in this ad.

via HuffPo

Monday, August 10, 2009

Michael Jackson Portrait by Andy Warhol Up For Auction [ART]

In 1984, this portrait of Jackson painted by Warhol, measuring 30 x 26 inches.

At the time, both men were at the a great height in their respective careers. Valued at approximately $850k, it is likely to fetch far more than that when it hits the auction block sometime soon in a New York auction. Currently, the screen-print portrait is on display at the British Music Experience in London.

via Luxist

Robin Thicke "Dirty It Up" [MUSIC]

I am feeling this record a great deal... Off the forthcoming fourth album. Melodically, and sonically done quite well, in true Robin Thicke fashion!

props to Chris!

US Launch of Levi’s Vintage Clothing [FASHION]

It doesn’t get better for me than the Levi’s Vintage Clothing collection. The garments are produced to exact historical specifications, almost becoming new dead stock jeans. If you live in Europe or Japan it has been easier to get your hands on a pair of Levi’s LVC than if you live in the States. Well friends, times they are a changin’. LS & CO recently formed a specific group (called “XX” meaning “extra strong”) to consolidate the company’s premium businesses. This new division will be headed up by the well respected Maurizio Donadi, who is a veteran of both Diesel and RRL. Safe to say XX is in good hands. Along with the new focus on the premium market, you will see that LVC is going to have a more consistent presence in the land of the free, which is how it should be.

via ACL. Read more here.